If there is one business, you would want to be part of right now, it is the Recreational Vehicle’s (RV)industry.
RV’s that include motorhomes, campervans, caravans, fifth-wheel trailers, popup campers and truck campers has become the home of many millennials, retirees, and individuals between the age of 35-55 that is taking a larger market share than the typical 60+ buyers over the last couple of years. This industry has been consistently growing in the United States of America, with a record high over the last eight years. The United States is not the only country that is benefitting from the RV industry, seeing as in Canada, the industry is responsible for over $7 billion in retail sales each year.
The current COVID-19 pandemic has also now added to an even bigger growth in the RV industry in both the USA as well as Canada, and dealers report stronger demand for RV rentals and sales as travelers is starting to look for alternative options to travel, an option that would, in fact, minimize the risk of getting infected with Covid-19.
In the Midwest of Chicago bookings for RV rentals were up by 30% by the 15th of May, compared to the same date last year.
The tourism industry across the globe has been taking a big knock due to COVID-19, but many citizens in the United States of America are getting tired of spending their summer stuck at home, and seeing as traveling by plane holds too much of a risk for them, RVs is the answer. Many dealerships who were forced to close their doors for several weeks due to the COVID-19 regulations are now extra busy and manufacturers are busier than normal as the strong demand for RV rentals and sales are travelers’ options to minimize the risk of catching the virus. Traveling in an RV not only means you have your own bathroom when traveling, but it gives users the opportunity to get outside in a safe and secure environment that they can control.
The RV industry has come to the rescue of many families in the United States, with people having to drive extremely far to drop off their kids at colleges or picking up elderly parents in different states. Not only are they keeping themselves safe from the risk of getting infected, but in many cases, it gave families the opportunities to bond over an unplanned camping road trip.
With more tourist attractions, such as the Grand Canyon that is welcoming back visitors to some of the areas of their national park, there is a strong increase in people traveling to these destinations with RVs, and some of these travelers who would never think of traveling with an RV before COVID-19 are now taking the opportunity to explore their own country.
RVs are becoming more appealing in the new normal, and maybe that is the answer to getting the tourism industry back up and running in South Africa as well.